DIN-CUBE-RED-w2 Profiled in Dynamic Intelligence Network (DIN)

Dutch MVNO Sizz launches fashion swap site

sizz-ftDutch MVNO Sizz, owned by RTL Nederland together with Vodafone Nederland have launched its own Digital Fashion Bag, a website where women can swap clothing.

Customers can post their own bag of clothes on the website, and they will then receive a code with which they can redeem by purchasing another bag on the site.

Sizz has stated they have conducted a survey of 240 women and found that those aged between 20-40 shop monthly, if not weekly.

The fashion bag offer will run until 15 September.

Sizz Mobile
The aim of this new MVNO was masterminded by RTL Nederland together with Vodafone Nederland is not to replace existing providers, but to offer what has been missing in the market: a product targeted at female consumers.

Sizz, was launched on the 3rd of February 2011, is the fruit of extensive market research which enabled the two Dutch market leaders to identify the need for an easier-to-use and more accessible mobile phone product. The slogan of Sizz, “da’s lekker mobiel” (Sizz, enjoy the mobile life) perfectly transcribes the new provider’s intended purpose.

Sizz also gives them access to exclusive offers. The Sizz app allows them to watch a selection of RTL programmes such as RTL Boulevard, Editie NL and Goede Tijden, Slechte Tijden, for free and without ads. GTST episodes can be viewed as sneak previews a day before they are broadcast on TV, and subscribers get priority for tickets to RTL events.

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Image Credit; Logo © Sizz

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